General Manager - Mexico

As General Manager for Mexico at Sardine, you will own the company's market strategy, revenue growth, and customer success in Mexico. Reporting directly to the Global Head of Expansion, you will partner cross-functionally with Sales, Marketing, Product, Account Management, and Partnerships to establish Sardine as the leading fraud prevention platform in the market, build strategic relationships with banks and payment networks, and represent the voice of Mexican customers within the broader organization.

What you'll do

• Define and prioritize Mexico market entry and expansion priorities based on regulatory readiness, fraud landscape, and addressable market size.
• Partner with regional Sales, Marketing, Product, and Account Management leaders to develop market-specific strategies aligned to Mexico's financial infrastructure and compliance environment.
• Influence regional organizational planning and support hiring as the Mexico business scales.
• Partner with regional sales leaders to accelerate Mexico ARR and new logo acquisition by supporting strategic opportunities, shaping market strategy, and providing fraud expertise throughout the sales cycle.
• Influence regional GTM strategy in partnership with Sales, Marketing, Customer Success, Partnerships, and Product, leveraging Sardine's Sonar consortium network as a differentiator in prospect and partner conversations.
• Establish operational playbooks for how Sardine enters, scales, and retains customers in Mexico.
• Develop strategic relationships with Mexican banks, payment networks such as SPEI and CoDi, and system integrators to accelerate distribution and reduce time-to-revenue in the market.
• Partner with Account Management on strategic enterprise accounts, executive business reviews, and expansion opportunities.
• Represent the voice of Mexican customers by translating customer feedback, fraud trends, and regional requirements into product and market strategy.

What you bring

• 8+ years of experience in a GTM, general management, or leadership role within fintech, payments, or fraud/risk technology, ideally with direct exposure to the Mexican market.
• An established network of relationships with banks, payment networks, regulators, and system integrators in Mexico.
• A proven track record of driving revenue growth and building go-to-market strategy in a new or scaling market.
• A deep understanding of Mexico's regulatory, compliance, and fraud landscape.
• Strong cross-functional leadership skills, with experience partnering across Sales, Marketing, Product, and Customer Success.
• Fluency in Spanish and English, with willingness to travel within the region as needed.

What we offer

• Generous compensation in cash and equity with early exercise for all options, including pre-vested.
• Remote-first culture with the flexibility to work from anywhere.
• Flexible paid time off and year-end break.
• MacBook Pro delivered to your door.
• One-time stipend to set up a home office with desk, chair, screen, and more.
• Monthly meal stipend.
• Monthly social meet-up stipend.
• Annual health and wellness stipend.
• Annual learning stipend.

About Sardine

Sardine is the leading agentic risk platform for fighting financial crime. The integrated solution unifies data across risk teams to help organizations stop fraud in real time, prevent AI-driven attacks, and automate fraud and AML operations. Leading companies including FIS, GoDaddy, Intuit, Edward Jones, ZoomInfo, and Checkout.com rely on Sardine to secure and grow trust in their products.