Growth Marketing Specialist (Web3)

As a Growth Marketing Specialist at Antier Solutions Pvt, you build a qualified B2B pipeline for Instanodes. You are a Web3-native lead generation specialist who understands the blockchain ecosystem, knows where to find relevant projects and decision-makers, and can turn research into qualified opportunities.

What you'll do

• Research and identify prospects across protocols, DeFi, DApps, wallets, exchanges, L2s, rollups, validators, and Web3 infrastructure companies
• Source prospects through X, LinkedIn, Telegram, Discord, GitHub, DefiLlama, Dune, RootData, CryptoRank, CoinGecko, CoinMarketCap and other relevant Web3 sources
• Identify founders, CTOs, engineering leaders, DevOps teams and other relevant decision-makers
• Track funding, launches, new chain deployments, hiring, ecosystem growth and other buying signals
• Run targeted outbound campaigns across X, LinkedIn and email
• Research each account and identify potential infrastructure requirements before outreach
• Leverage AI tools and automation for prospect research, lead enrichment, personalization, prioritization, and workflow optimization
• Qualify leads based on use case, infrastructure needs, buying intent, and potential value
• Work with Growth and BD teams to convert qualified leads into meetings and opportunities

What you bring

• 2+ years of experience in Web3 or blockchain lead generation, outbound sales or B2B business development
• A strong understanding of the Web3 ecosystem
• Hands-on experience finding and qualifying Web3 projects and companies
• Experience with X, LinkedIn, Telegram, Discord, GitHub, and Web3 research platforms
• Experience with LinkedIn Sales Navigator, Apollo, or similar prospecting tools
• Strong research and communication skills
• Comfort using AI tools such as ChatGPT, Claude or Perplexity

What we offer

• Health insurance
• Provident Fund