Partner 20, Social Media Lead, Crypto

As the Social Media Lead for a16z crypto, you'll grow the firm's social channels and engage key communities across crypto audiences. You'll work closely with the crypto marketing team to adapt and distribute existing content into social media posts, create native social content like clips and campaigns, and advise the broader a16z crypto team and portfolio companies on social media strategy and profile building. This spans everything from podcast appearances and investment announcements to events, editorial content, and special campaigns.

What you'll do

• Build and execute social media strategy, operationalizing ideas into processes, pipelines, and content calendars while proposing fresh creative formats and staying on top of the latest social media trends
• Analyze performance data, test content hypotheses with the audience development lead, evaluate what's working, and report insights back to the team
• Create and produce social content directly when needed, help produce it with others, and oversee the short-form clips operation by identifying, adapting, editing, and timing compelling clips
• Monitor internet culture, online conversations, sentiment, and industry trends to craft compelling, informative, and entertaining social media that reflects the current context
• Regularly engage with relevant social media communities and different audiences, identify and engage key influencers across crypto verticals, and serve as the online brand voice and advocate for a16z crypto

What you bring

• Excellent communication skills across text, multimedia, design, and memes
• Hands-on experience owning or driving social media for a high-visibility or high-growth brand, ideally embedded in a content operation
• Proven ability to adapt style and voice across different formats, platforms, and audiences while striking the right tone (not corporate, not cringe)
• Experience with X, LinkedIn, and Instagram, with optional experience in crypto-native or alternative social media tools and video platforms like YouTube or TikTok
• Strong command of data from analytics tools, with the ability to regularly interpret and report insights
• Ability to meet multi-threaded, cross-functional deadlines
• Passion for technology, the internet, open source, and/or crypto, with intellectual curiosity and a commitment to continuous learning
• Low ego, high empathy, and the capacity to collaborate effectively with diverse teams

What we offer

• Salary range of $199,000 to $232,000, with actual starting pay varying based on experience, skills, and scope
• Eligibility for the a16z carry program and various discretionary bonus programs
• Health, dental, vision, disability, and life insurance coverage
• 401K plan, vacation, and sick leave
• Remote role (including West Coast time), with occasional in-office presence required for team offsites, conferences/events, and business needs

About a16z

Andreessen Horowitz (a16z) is a venture capital firm founded in 2009 that backs bold entrepreneurs across AI, bio and healthcare, consumer, crypto, enterprise, fintech, and games. The firm has $100B+ under management. a16z crypto fosters innovation and accelerates progress in the crypto ecosystem through engineering, security, go-to-market, regulatory and legal expertise, research, talent, and a direct media operation that has published influential industry reports, op-eds, podcasts, and newsletters.