Product Manager - User Notification Control

As a Product Manager for User Notification Control at Bybit, you own the strategy, roadmap, and continuous iteration of the company-wide user engagement platform covering Push Notifications, In-App Messaging, Email, and SMS. You work with a global team to build a unified platform that serves over 80 million users, improving communication governance, user preferences, and engagement effectiveness across Bybit's ecosystem.

What you'll do

• Own the product strategy, roadmap, and continuous iteration of the company-wide user engagement platform, covering Push Notifications, In-App Messaging, Email, and SMS.
• Establish a centralized communication calendar and resource management mechanism to improve visibility across business teams and reduce overlapping, duplicated, or excessive user outreach.
• Build user preference and consent management capabilities to enable differentiated communication based on users' region, language, lifecycle stage, behavior, preferences, and consent status.
• Design and continuously optimize company-wide user communication governance mechanisms.
• Lead the core product direction of the engagement platform, including unified data dashboards, event-triggered messaging engines, journey orchestration, and cross-channel frequency control.
• Drive the implementation of AI-powered personalization capabilities, including optimal send-time prediction, personalized content generation, and intelligent user segmentation.
• Coordinate cross-functional resources across Operations, Engineering, Data, Compliance, and other stakeholders to enable effective cross-channel collaboration and execution.
• Establish a comprehensive measurement framework for user engagement effectiveness and use data insights to drive continuous product optimization.

What you bring

• 5+ years of Product Management experience, preferably with platform products, CRM, notification platforms, growth platforms, or user engagement products.
• Strong understanding of major user communication channels and related product mechanisms, including Push Notifications, Email, SMS, and In-App Messaging.
• Experience with data products involving cross-channel attribution, user segmentation, and A/B testing.
• Experience with large-scale platform governance, workflow management, permission systems, approval mechanisms, prioritization frameworks, or rules engines.
• Strong platform product mindset, with the ability to abstract diverse business requirements into standardized, scalable, and reusable product capabilities.
• Strong analytical and structured problem-solving skills, with the ability to identify user engagement issues through data and translate insights into product improvements.
• Strong cross-functional collaboration and stakeholder management skills, with experience working across Product, Marketing, Growth, Operations, Engineering, Data, and Compliance teams.

Nice to have

• Familiarity with user lifecycle management, segmentation, personalization, experimentation frameworks, consent management, and engagement analytics.
• Experience in internet platforms, fintech, crypto, e-commerce, social platforms, or other large-scale consumer-facing businesses.

What we offer

• Study Growth Fund to support your professional development and continuous learning.
• Regular internal team-building activities, workshops, and events.
• Work alongside colleagues from around the world in a diverse, international team.
• Career advancement opportunities within a rapidly expanding global company.
• Internal mobility to help build your long-term career path with us.

About Bybit

Bybit is one of the world's leading cryptocurrency exchanges and digital financial platforms, established in 2018 and serving over 80 million users across more than 200 countries and regions. The company builds a seamless ecosystem across trading, payments, wealth management, custody, institutional services, and Web3, recognized as one of the most trusted and transparent platforms in the digital asset industry.