Product Strategy Associate

As a Product Strategy Associate at HATA, you shape the future roadmap of a regulated digital asset exchange. You bridge macro-economic trends, market research, and product execution by evaluating regional and global fintech developments, conducting deep-dive market research, and translating insights into actionable product strategies. You work closely with Product Managers, Compliance, and Operations teams to ensure product offerings remain competitive, commercially viable, and fully compliant.

What you'll do

• Conduct end-to-end qualitative and quantitative research on cryptocurrencies, blockchain protocols, and digital asset innovations to surface actionable insights for HATA's product roadmap
• Perform deep-dive competitor analysis against leading regional and global digital asset exchanges to evaluate product features, fee structures, user experience, and token ecosystems
• Track global crypto trends, macroeconomic shifts, and local regulatory developments to assess their strategic impact on new product offerings and exchange compliance
• Analyze trading volumes, order book liquidity, user transaction patterns, and price volatility to identify potential commercial opportunities, user drop-offs, and product risk profiles
• Partner with Product Managers, Compliance, Marketing, and Operations teams to translate research into clear, executive-level strategy memos, whitepapers, and presentation decks
• Evaluate the ongoing performance, liquidity, and adoption metrics of digital assets listed on HATA's exchange to support portfolio maintenance and asset review decisions
• Formulate data-backed recommendations and business cases for new feature rollouts aligned with user demand and revenue targets

What you bring

• 1-2 years of experience in Product Strategy, Product Analysis, Crypto/Market Research, Operations Analysis, Business Analysis, or a similar role focused on software products or financial operations
• A good understanding of digital assets, spot trading concepts, blockchain basics, and crypto market dynamics
• Strong analytical skills with high proficiency in Excel and Google Suite tools
• Ability to understand and drive both technical and financial requirements, including technology integrations, blockchain ledger principles, and fiat payment rails
• Excellent logical analysis, systematic planning, structured problem-solving, and high attention to detail
• Ability to adapt to a fast-paced environment, work independently, and handle multiple high-stakes tasks effectively
• A bachelor's degree in Economics, Finance, Actuarial Science, Accounting, Computer Science, or a related field
• Fluency in English, written and spoken

Nice to have

• Familiarity with or interest in digital assets, cryptocurrencies, or fintech

About HATA

HATA is a licensed digital asset platform regulated and supervised by both the Securities Commission of Malaysia and the Labuan Financial Services Authority. The team includes experienced professionals from PwC, Luno, JP Morgan, Nokia, Huawei, and Grab. HATA provides innovative online spot trading to retail and institutional clients globally, with a mission to offer a safe and reliable gateway to digital assets.