Sr. Manager Paid Search

As Sr. Manager of Paid Search at NinjaTrader, you own paid search strategy across Google Ads, Bing, and other search platforms, managing seven figures in monthly media spend. Reporting to the Director of Acquisition Marketing, you will scale what works and build the experimentation engine that unlocks the next wave of profitable growth, with a heavy focus on expanding beyond brand.

What you'll do

• Own paid search strategy across Google Ads, Bing, and other engines, managing seven figures in monthly media spend
• Build and scale a non-brand experimentation program, designing structured tests to unlock incremental, profitable growth
• Design and run experiments such as geo tests, holdouts, and bid and budget tests to measure true incrementality
• Set account strategy across budget allocation, bidding, audience targeting, impression share, and quality score
• Lead campaign structuring, keyword and audience strategy, and large-scale keyword architecture across search and display
• Guide ad copy and creative testing, driving rapid iteration to improve performance
• Partner with analytics to define reporting frameworks and turn weekly and monthly performance into clear strategic recommendations
• Apply rigorous analytical thinking to attribution and measurement, pressure-testing what is actually driving results
• Move quickly in an ambiguous, fast-changing environment, reprioritizing as new data lands
• Serve as the team's subject matter expert on paid search and PPC trends

What you bring

• 5 to 7+ years in SEM and Paid Search (PPC), with a track record managing, optimizing, and scaling seven figures in monthly media spend
• Proven experience scaling paid search and expanding beyond brand into non-brand growth
• Strong experimentation mindset, with hands-on experience designing and reading tests such as incrementality, geo, holdout, and A/B tests
• Strong quantitative and analytical skills, comfortable reasoning through attribution, incrementality, and basic statistics to separate signal from noise
• Expertise across major PPC platforms such as Google Ads and Bing Ads
• Experience with Google Analytics and internal reporting tools
• Proven ability to work independently while influencing and aligning multiple teams and stakeholders
• Ability to work quickly and flexibly, staying effective as priorities shift
• Proficiency in Excel, PowerPoint, and Word
• BS/BA degree preferred

Nice to have

• Google Ads or Bing certification
• Experience in financial services

What we offer

• Salary of $115,000 to $165,000 USD plus an annual target bonus of 10% (based 50% on individual performance and 50% on company/team performance)
• 401(k) plan with 3.5% company match
• 23 days of annual paid time off plus 7 paid holidays
• Health, vision, and dental coverage
• Life and disability insurance covered 100% by NinjaTrader
• Paid parental bonding leave
• 1 service day annually
• Hybrid work schedule in Chicago: in-office Tuesday through Thursday, remote on Mondays and Fridays, plus 20 additional flex remote days annually and 5 company-wide office-optional weeks tied to major holidays

About NinjaTrader

NinjaTrader is an industry-leading trading platform and futures broker serving over 2 million users worldwide. The company has been dedicated to supporting traders since 2003 and is the number one rated futures brokerage globally, providing award-winning software and brokerage services for navigating financial markets.