KOL Lead, Spain & Iberia

As KOL Lead for Spain & Iberia at Kraken, you will build and scale a KOL and creator network in the region from the ground up. You drive new trading user acquisition through influencer and creator partnerships, own end-to-end relationship management with local KOLs, and represent Kraken Pro's derivatives suite - perpetual futures, prop trading, and margin - to top regional creators.

What you'll do

• Build and scale a KOL/creator network in Spain, Iberia and other countries for Kraken Pro from the ground up
• Drive new trading user acquisition through influencer and creator partnerships across the region
• Own end-to-end relationship management with local KOLs, from sourcing to activation
• Represent Kraken Pro's derivatives suite - perpetual futures, prop trading, and margin - to top regional creators
• Identify and fix on-the-ground execution issues that block program performance and iterate fast
• Set and own regional KOL acquisition targets and CAC efficiency metrics
• Partner cross-functionally with growth, marketing, and compliance teams
• Benchmark and adapt a proven KOL playbook to the regional market

What you bring

• Proven track record building an influencer, KOL, or creator network from scratch in Spain and/or the Iberia region
• Fluent Spanish; deep fluency in the local crypto and trading creator ecosystem
• Experience acquiring trading users at scale with a clear focus on CAC
• A hands-on, get-it-done approach - you solve problems on the ground rather than escalating
• High agency and ownership of regional strategy without waiting for global direction
• Understanding of perpetual futures, margin, and prop trading products
• Comfort operating in a fast-moving, ambiguous, 24/7 crypto environment
• Strong relationship-management and negotiation skills with creators and KOLs

Nice to have

• An existing personal network of crypto KOLs and creators in Spain, Iberia, and other countries
• Prior KOL, growth, or influencer marketing role at a crypto exchange
• Portuguese fluency

About Kraken

Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions. It offers spot trading, margin, futures, staking, and OTC services for both individual investors and institutional clients. Kraken is part of Payward, a parent company building modern, globally accessible financial infrastructure to advance an open financial system.