NFT Marketplace Product Owner

As a Product Owner for Star Studio's NFT Marketplace, you shape the product strategy and execution of a platform at the intersection of NFTs, blockchain, and digital commerce. You work closely with engineering, design, marketing, and leadership to deliver features that drive user adoption and marketplace growth, grounded in data and user research.

What you'll do

• Create well-scoped, well-documented Product Requirements Documents to serve as clear references for developers
• Work with the Head of Product to plan upcoming sprints that balance roadmap progress, developer bandwidth, and business priorities
• Use data and analytics to inform product decisions, including tracking success criteria for new features and designing dashboards to extract product insights
• Conduct and summarize user research through interviews, surveys, customer feedback monitoring, and session data analysis
• Work closely with developers and engineering managers to de-risk product initiatives and scope solutions for maximum impact with minimum effort
• Facilitate coordinated promotional campaigns with marketing and other departments, managing budgets and PR plans around major announcements, conferences, and key opportunities to hit quarterly and annual goals
• Iterate design concepts with designers based on user research findings
• Maintain a high bar for quality by monitoring high-severity bugs and ensuring the bug triage system runs smoothly
• Curate the backlog to score new ideas accurately for effort and impact, prioritizing tasks with the highest return on engineering time

What you bring

• Demonstrated experience in the NFT, crypto, and blockchain space
• A track record developing NFT platforms or marketplaces and launching NFT products
• Management experience and deep understanding of digital merchandising and marketplace dynamics, from any industry such as NFTs, games, eCommerce, retail, fintech, or startups
• Strong familiarity with marketplace mechanics, auctions, and NFT communities
• Expertise in planning and executing inbound and outbound marketing strategies for NFT or blockchain products, or experience in eCommerce marketing
• Experience project managing software development and emerging product roadmaps in rapidly changing markets
• Confidence working with marketing agencies and partner networks to execute multi-channel campaigns
• Knowledge of payment processing or fintech, including online customer payments, payment processing, crypto payments, and fiat payments
• Initial experience managing vendor relationships