Senior Product Manager — TradFi Wealth

As a Senior Product Manager on the Binance Earn team, you own the end-to-end product lifecycle for Earn's TradFi product line, including ETFs, mutual funds, equities, futures, and structured products such as dual-currency yield, snowball, shark fin, and other options-linked payoffs. You sit at the intersection of product strategy, financial structuring, and agile delivery, bridging traditional finance and on-chain crypto offerings.

What you'll do

• Own the planning and execution of Binance Earn's TradFi product line, covering ETFs, mutual funds, and equities.
• Manage the full product lifecycle for TradFi offerings, from market research and requirement analysis through PRD writing, product design, launch, and continuous iteration.
• Research traditional finance market trends and user needs to bridge TradFi investment scenarios with the crypto platform and deliver cross-market wealth management experiences.
• Collaborate closely with Compliance, Legal, and Risk teams to ensure TradFi products meet regional regulatory requirements and are feasible for local launch.
• Explore crypto × TradFi convergence opportunities, including Real World Assets, tokenized equities and funds, stablecoin yield products, and other innovative initiatives.
• Lead the design and operations of structured options products, including Dual Investment, Snowball, Shark Fin, and other options-linked or principal-protected structures.
• Partner with Quant and Market Maker teams to define product rules, payoff structures, and key parameters such as strike price, APR, tenor, and knock-in/knock-out levels.
• Continuously optimize pricing parameters and yield curves for existing structured products to enhance competitiveness and user returns.
• Dynamically adjust product launch strategies and category mix based on market conditions and volatility changes to optimize TVL and conversion rates.
• Drive end-to-end product delivery from concept to launch using agile development practices; track development and testing progress to ensure on-time, high-quality releases.
• Coordinate across Engineering, Design, Quant, Trading, Risk, Compliance, and Operations teams to achieve product milestones.
• Track and analyze key product metrics including TVL, AUM, conversion rate, retention, volume, and revenue to drive data-informed product iteration.
• Collect internal and external user feedback to improve product experience and monitor competitor offerings to maintain market competitiveness.

What you bring

• 3 to 5+ years of Product Management experience in financial products.
• Hands-on TradFi experience in one or more of: ETFs, mutual funds, equities and stocks, futures, or brokerage and trading products.
• Practical understanding of structured products and options, including payoff structures such as dual-currency yield, snowball, shark fin, and other options-linked or principal-protected products.
• Working proficiency in English, written and verbal, for cross-border and cross-region collaboration.
• Experience in full product lifecycle management, from ideation and PRD through launch and post-launch iteration, preferably within an agile framework.
• Proven ability to drive cross-functional initiatives spanning Product, Engineering, Finance, Compliance, Risk, and Support, with effective prioritization and influence.
• Strong analytical and data-driven decision-making skills; comfort working with product metrics and user behavior data.
• Strong collaboration, communication, and stakeholder-management skills; a fast learner with perseverance.

Nice to have

• Product Management experience in funds or equities and stocks, such as mutual funds, ETFs, or brokerage and trading products.
• Knowledge or hands-on experience with financial options and derivatives, including pricing, Greeks, scenario analysis, and hedging mechanics.
• Familiarity with crypto × TradFi trends such as Real World Assets, tokenized assets, on-chain yield products, or DeFi protocols.
• Experience with blockchain technology or Web3 products.
• PMP certification.
• Passion for cryptocurrency and financial markets.

What we offer

• Competitive salary and company benefits.
• Remote-first, work-from-home arrangement (may vary depending on the nature of the role and team).
• Opportunities for career growth and continuous learning.

About Binance

Binance is a leading global blockchain ecosystem and the world's largest cryptocurrency exchange by trading volume and registered users, trusted by 300+ million people in 100+ countries. The company offers industry-leading security, user fund transparency, and an unmatched portfolio of digital-asset products spanning trading, finance, education, research, payments, and institutional services.