Director of Strategic Sales
What crypto & web3 roles pay
844 salaries · our own dataThis role pays $300k-$350k, above the $185k median for crypto & web3 roles on this board.
As Director of Strategic Sales at DApps Platform USA, you lead strategic sales development and institutional business growth across the U.S. market. You identify, develop, and close high-value commercial opportunities with financial institutions, fintech companies, payment organizations, enterprises, and investment firms. This is a highly visible leadership role with significant influence over the company's U.S. commercial strategy.
What you'll do
- Develop and execute the company's strategic sales plan across the U.S. market, identifying priority industries, customer segments, institutional partners, and revenue opportunities aligned with company growth and market objectives.
- Develop relationships with senior decision-makers across financial institutions, fintech companies, payment companies, investment firms, enterprises, and institutional partners, leading complex enterprise sales cycles from initial engagement through commercial negotiation and closing.
- Identify and develop strategic partnerships that accelerate distribution, customer acquisition, market access, and revenue growth with banks, payment networks, financial technology providers, exchanges, custodians, asset managers, and ecosystem participants.
- Build and maintain a strong pipeline of high-value commercial opportunities, establish revenue targets and pipeline metrics, and identify new markets, industries, and use cases for digital asset and financial services solutions.
- Lead pricing, contract, commercial, and strategic negotiations with major customers and partners, evaluating deal economics, revenue potential, and risks while ensuring agreements support both near-term revenue and long-term business objectives.
- Establish disciplined CRM, pipeline management, forecasting, and reporting processes with accurate visibility into deal stages, expected revenue, and customer engagement.
- Work closely with Executive Leadership, Business Development, Product, Marketing, Finance, Legal, Compliance, Technology, and Operations to translate customer feedback into product and strategic recommendations and support go-to-market planning.
- Help build and develop the U.S. strategic sales organization, recruiting, mentoring, and managing senior sales professionals and establishing clear performance expectations and accountability standards.
- Develop commercial opportunities related to digital assets, blockchain infrastructure, tokenization, institutional financial services, and emerging financial technologies, translating technical capabilities into clear commercial value propositions.
- Provide executive leadership with regular insights regarding pipeline development, customer demand, market conditions, competitive positioning, and revenue opportunities.
What you bring
- Bachelor's degree in Business, Finance, Economics, Marketing, Technology, or a related discipline.
- 8+ years of experience in enterprise sales, institutional sales, strategic sales, business development, financial services sales, fintech, payments, capital markets, or a related field.
- 3+ years of experience in a senior sales, strategic account, or commercial leadership role.
- Demonstrated success closing complex, high-value B2B or institutional transactions.
- Strong experience developing relationships with senior executives and decision-makers.
- Experience managing long and complex enterprise sales cycles.
- Strong negotiation, commercial structuring, and relationship-management capabilities.
- Strong understanding of revenue forecasting, pipeline management, CRM processes, and sales performance metrics.
- Ability to communicate complex financial or technical products in a clear commercial manner.
- Strong executive presence and written and verbal communication skills.
- Ability to work independently in a fast-moving organization where commercial processes are still being built.
Nice to have
- MBA or other advanced degree.
- Experience in financial services, fintech, payments, banking, digital assets, cryptocurrency, blockchain, Web3, institutional financial services, capital markets, asset management, investment management, trading platforms, custody solutions, tokenized assets, or enterprise SaaS.
- Direct digital asset or cryptocurrency sales experience.
- Experience with strategic partnerships or global and cross-border financial services.
What we offer
- Base salary of $300,000 to $350,000 USD annually, depending on experience, leadership scope, industry background, and demonstrated capabilities.
- Annual performance bonus and/or sales incentive opportunity based on individual, team, and company performance.
- Possible equity, long-term incentive awards, or other performance-based compensation depending on seniority and role scope.
- Medical, dental, and vision coverage.
- Paid time off and company holidays.
- Flexible working arrangements depending on role requirements.
- Business travel reimbursement.
- Professional development opportunities.
- Leadership-level career advancement opportunities.
About DApps Platform USA
DApps Platform USA is a U.S.-focused digital asset and financial technology company building blockchain-enabled financial infrastructure and digital asset services. The company focuses on digital asset markets, asset tokenization, institutional digital asset services, on-chain transactions, and emerging financial technologies, backed by senior commercial leadership expanding U.S. operations.
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