Global Customer Marketing, Advocacy & Communities Manager

As Global Customer Marketing, Advocacy & Communities Manager at Elliptic, you will grow the customer marketing program into a lifecycle program that builds long-term relationships at every stage, from signature to renewal and advocacy. You will also build a community of compliance practitioners who actively recommend Elliptic to their peers. Working closely with Customer Success, Sales, and Product Marketing, you will own the programmatic layer around the customer relationship: the journeys, content, moments and proof that help every customer get value from Elliptic.

What you'll do

• Design and automate onboarding journeys for analysts, MLROs and executive sponsors, with content and communications triggered by HubSpot account events such as contract signature, new user creation or missed adoption milestones, incorporating Elliptic Learn to build customer skills from day one.
• Build automated product update and launch communications that reach the right contacts in each account, triggered by product and account data.
• Run executive briefings that give customers first access to product roadmaps, Intelligence research and regulatory analysis.
• Collaborate with the product team on beta programs for key enterprise customers.
• Build renewal re-engagement workflows triggered by account health and run them with Customer Success for accounts in the renewal cycle.
• Build the advocacy program, including an agent that flags likely advocates from call sentiment and engagement data for you to review and approach.
• Build a fast pipeline for case studies, quotes, logos and speakers, with first drafts generated from customer interview transcripts and a human approval step before publication.
• Make customer proof visible where buyers and AI assistants look for it, including case studies, review platforms and third-party coverage, working with the content and media teams.
• Launch the Chief Customer Officer in Conversation program.
• Supply customer voices for ABM, paid channels, media, events and executive platforms.
• Build a community of compliance practitioners made up of customers and selected prospects, centred on peer access and candid discussion, starting with high-value formats such as an advisory board, regional roundtables under the Chatham House Rule and peer working groups.
• Feed recurring themes from the community back to Product, Intelligence and content teams.
• Support tier 1 events with the Global Events Manager, including the annual customer event.
• Feed customer voices into industry associations and work where the communities already exist.
• Build, maintain and improve the program's agents and workflows, owning their accuracy, performance and data governance.
• Review everything AI produces before it reaches a customer or the market, applying the editorial judgment a regulated audience expects.
• Partner with Customer Success Managers who approve any outreach to their accounts, ensuring automation and the advocate agent respect their oversight.
• Spend time with customers growing communities and advisory boards, developing advocates, supporting events, and creating thought leadership content with the Chief Customer Officer.

What you bring

• 6+ years in customer marketing, lifecycle marketing or customer advocacy at B2B SaaS or technology companies, ideally in financial services, compliance or digital assets.
• A track record of building a customer advocacy programme or practitioner community that people chose to join and stay in.
• Hands-on experience building AI workflows that replaced manual work.
• Strong cross-functional skills, especially with Customer Success and Sales, and confidence working with senior executives at customer organisations.
• Experience in a regulated industry and comfort with the data governance it requires.
• Excellent written and verbal communication, with the judgment to know what a regulated audience will trust.
• The ability to build relationships that make customers want to talk about their work with Elliptic publicly.
• Fluent English.

Nice to have

• A background in financial services, compliance or digital assets.
• Additional languages.

What we offer

• NYC-based role.

About Elliptic

Elliptic helps financial institutions, crypto businesses and governments manage risk and investigate illicit activity in digital assets. Since 2013, the company has built one of the deepest on-chain data sets in the industry. In 2026, Elliptic raised $120M in Series D funding from investors including Nasdaq, JPMorgan and Deutsche Bank.