Head of Growth, Margin Trading
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As Head of Growth for Margin Trading at Kraken, you own growth strategy for Kraken Pro's highest single revenue-generating product feature, with CEO-level ownership of the business area. Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions globally, offering spot trading, margin, futures, staking, and OTC services.
What you'll do
- Build and execute strategy to acquire high-net-worth individual (HNWI) traders, including winning them from competing platforms
- Partner closely with the VIP team to shape how high-value traders are sourced, onboarded, and activated
- Mobilize performance marketing, organic, creative design, and other internal teams to drive margin growth as a senior individual contributor without direct reports
- Define positioning, messaging, and offers for margin trading that resonate with sophisticated, high-volume traders
- Set growth targets and own the funnel from lead to funded account to active margin trader
- Run fast experiments across channels, programs, and incentives, and scale what works
- Bring trader insights back to Product to shape the margin roadmap
What you bring
- 4+ years in growth, product marketing, or VIP/high-value customer acquisition
- Proven track record of acquiring high-net-worth traders or players in crypto, trading, or gaming and gambling
- Experience winning customers away from competitors and converting them into long-term, high-value users
- Ability to lead cross-functional teams without formal authority and drive measurable outcomes
- Strong grasp of leveraged and margin trading, and of how high-volume traders make decisions
- Data-driven approach: you own funnel metrics, revenue impact, and ROI on acquisition spend
- High agency and scrappiness: you take full ownership, move fast, and deliver without waiting for ideal conditions
- Clear communication skills and ability to build alignment across marketing, VIP, product, and leadership
Nice to have
- Existing network among HNW traders, market makers, or VIP communities
- Experience building VIP or whale acquisition programs from scratch
- Background in regulated financial products or iGaming with strict compliance requirements
About Kraken
Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions globally. It offers spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients. Kraken is part of Payward, a group of companies including NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks, collectively building modern and globally accessible financial infrastructure for an open, global financial system.
Context for this role
From the live jobs we track on CryptoJobsHQ, updated daily.
Kraken has 69 open roles on CryptoJobsHQ: 16 in Engineering, 14 in Legal & Compliance and 9 in Marketing. 94% are fully remote, most of the rest in the UK and Hong Kong. 15 were posted in the last 7 days.
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