Public Relations & Communications Manager

As Manager of Pro Trading, Institutional & Derivatives Communications at Kraken (Payward), you will lead and support the team responsible for building and executing communications programs in support of Payward's product strategy and Kraken's products and services targeted at professional traders, derivatives users, and institutions globally. Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions, offering spot trading, margin, futures, staking, and OTC services.

What you'll do

• Develop and execute an integrated external communications strategy aligned to Kraken's key business goals, aimed at advancing the company's brand with key stakeholders across the pro trading, derivatives, and institutional segments
• Develop strategies that expand Kraken's thought leadership positioning across professional and institutional client segments, executing and expanding reach to new audiences through unique storytelling approaches around trading products, risk management, and market infrastructure
• Develop and expand Kraken's bench of spokespeople in pro trading and derivatives, including building out key strategic messaging at the executive, product, and segment level that resonates with traders, fund managers, and institutional decision-makers
• Prepare communications materials including company announcements, talking points, media statements, speaker submissions, pitches, and briefing materials tailored to professional and institutional audiences
• Build connectivity with multiple stakeholders including institutional partners, trading desks, market data providers, the communications team, and key external agencies serving the pro and institutional space
• Bring social media first thinking to media relations and content, with particular attention to platforms and channels where professional traders and institutions gather
• Lead, mentor, and scale the communications team

What you bring

• A bachelor's degree and 7+ years of proven experience leading and executing communications programs and initiatives
• Outstanding writing, editing, and communications strategy skills, with the ability to translate complex topics and capture the views and voices of senior leaders
• Experience working directly with executives to enhance executive presence, deliver strong messaging, and improve presentation and interview skills
• Experience working with a geographically dispersed workforce and managing complex communications challenges
• A track record of delivering high quality work in a fast-paced environment
• Knowledge of and passion for the crypto industry
• Crypto experience preferred

About Kraken (Payward)

Payward, the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services, and CF Benchmarks, has spent 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry. Kraken, founded in 2011, is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions worldwide.