Senior Business Strategy & Growth Manager - OKX SG

As a Senior Business Strategy & Growth Manager at OKX SG, you will solve some of the Singapore business's most important and ambiguous growth problems. This role sits between strategy and execution: you will determine what questions to ask, develop evidence-based hypotheses, design solutions, and personally drive implementation. You will have high autonomy, significant resources, and few predefined answers, operating much like a startup within a global company.

What you'll do

• Take loosely defined commercial problems, determine the right questions to ask and data to analyse, and develop clear hypotheses and recommendations grounded in evidence
• Identify and size new growth opportunities across customer segments, acquisition channels, product adoption and monetisation, translating insights into experiments and executable business plans
• Design and test new approaches quickly, using results to decide whether to iterate, scale or stop
• Design and continuously improve end-to-end sales and customer lifecycles, from segmentation and lead prioritisation through outreach, conversion, activation and ongoing engagement
• Work closely with Relationship Managers and Commercial teams to identify funnel leakage, improve coverage and outreach models, develop sales enablement tools, and increase conversion and customer value
• Build the data, metrics and operating mechanisms required to understand what is working, diagnose problems and systematically improve commercial performance
• Identify why different customer segments adopt or fail to adopt OKX products, combining behavioural data, customer insights and market intelligence to uncover barriers and opportunities
• Design and execute initiatives that improve product discovery, activation, engagement and cross-sell across the customer lifecycle
• Develop differentiated approaches for priority segments

What you bring

• Exceptional structured problem-solving and commercial judgement, with the ability to take ambiguous problems, determine what matters, develop hypotheses, and arrive at practical answers from first principles
• Strong ownership and execution orientation; you stay attached to problems from initial analysis through solution design, implementation, and measurable outcomes, and are willing to personally step into execution gaps
• Strong analytical capabilities and comfort working hands-on with data to size opportunities, diagnose problems, test hypotheses, and measure results
• Demonstrated ability to design and improve commercial or operational systems, rather than simply execute within established processes
• Creative and intellectually curious mindset, with a willingness to challenge assumptions, experiment with new approaches, and operate effectively without an established playbook
• Strong communication and influencing skills, with the ability to drive outcomes across senior and cross-functional stakeholders without direct authority
• Direct experience working in or closely with Sales or Commercial teams, including customer segmentation, pipeline management, sales effectiveness, or revenue growth

Nice to have

• Experience in digital assets, fintech, or financial services

What we offer

• Competitive total compensation package
• Learning and development programs and education subsidy for your growth and development
• Various team building programs and company events
• Wellness and meal allowances
• Comprehensive healthcare schemes for employees and dependants

About OKX

OKX is a leading crypto exchange and developer of OKX Wallet, giving millions access to crypto trading and decentralised crypto applications, as well as a trusted platform for hundreds of large institutions seeking access to crypto markets. OKX is part of OKG, a group bringing the value of blockchain to users worldwide through products including OKX, OKX Wallet and OKLink. Licensed by the MAS, OKX SG is focused on providing Singapore users with a secure and user-friendly platform for trading digital assets.