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Senior Internal Communications Manager, People

CoinbaseRemote - USA
Type
Full-time
Work setup
Remote
Experience
Senior
Posted
26 days ago
🌍 Fully remote📈 Equity / stock options
$206k - $242k
midpoint above market median

What marketing roles in crypto pay

28 salaries · our own data
this role$142kmedian$226k

This role pays $206k-$242k, above the $186k median for marketing roles in crypto on this board.

As a Senior Internal Communications Manager for the People team at Coinbase, you serve as the strategic communications partner to the Chief People Officer and People Success leadership. You shape how the next chapter of Coinbase's people strategy reaches every employee through clear, well-timed, and compelling communications.

What you'll do

  • Serve as dedicated Internal Communications partner to the People Success team, owning communications strategy for People programs and company-wide rollouts with a business-first, product marketing orientation.
  • Advise the CPO and senior People leaders on high-stakes moments, including org changes, policy shifts, leadership transitions, and other critical announcements, crafting messaging that is clear, human, and builds trust.
  • Own internal communications for the People Success Team itself, including monthly town halls, leadership communications, and other resources that build team awareness, alignment, and culture.
  • Write and edit a range of content, including CPO communications, town hall scripts, company announcements, and FAQs, translating People programming into clear value propositions for Coinbase leaders and employees.
  • Build scalable communications infrastructure, including editorial calendars, playbooks, measurement frameworks, and rhythms that support a growing People organization.
  • Coordinate with the broader Internal Communications team and cross-functional partners to ensure People messaging is well-timed and aligned with the company narrative.
  • Use data, employee insights, and AI-enabled workflows to measure impact, scale work, and continuously improve communications effectiveness.

What you bring

  • 10+ years in internal communications, strategic communications, change communications, or product marketing, with proven experience advising C-suite or VP-level leaders on complex, high-stakes messaging.
  • A proven track record producing executive-level content that drove measurable engagement or adoption outcomes, with strong writing, editing, and narrative development skills.
  • Executive presence and interpersonal effectiveness, with the confidence to push back, influence decisions, and build trust quickly with senior leaders.
  • Demonstrated ability to manage a broad portfolio of concurrent initiatives across multiple senior stakeholders while maintaining a coordinated, clear communications strategy.
  • Experience building scalable communications processes, systems, and measurement frameworks from scratch.
  • Ability to use generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.

What we offer

  • Annual base salary of $205,785-$242,100 USD, varying by location.
  • Total compensation may include equity and bonus eligibility.
  • Benefits including medical, dental, vision, and 401(k).
  • Remote-first work with quarterly in-person "surge" sessions.

About Coinbase

Coinbase is building infrastructure for economic freedom through cryptocurrency and blockchain technology. The company is uncompromising on its mission and maintains a high bar for excellence across all teams.

Senior Internal Communications Manager, People | CryptoJobsHQ