Senior Product Manager, Spot Trading

As a Senior Product Manager for Spot Trading at Binance, you shape the future of the world's largest cryptocurrency exchange by trading volume and registered users. You drive growth across listing campaigns and spot trading products, working with teams across marketing, sales, engineering, risk management, legal, and operations to launch compliant, user-focused initiatives that attract new users, improve retention, and increase trading activity.

What you'll do

• Plan and launch listing campaign products, such as referral rewards and promotional events, to attract new users and improve retention and trading activity.
• Develop a deep understanding of crypto spot trading rules and user behavior, and propose effective growth strategies to drive traffic, conversion, and trading volume.
• Independently identify business problems and opportunities in listing campaigns and spot trading growth, and proactively drive solutions from ideation to execution.
• Work closely with marketing, sales, engineering, risk management, legal, and operations teams to ensure smooth and compliant product launches.
• Define and monitor key metrics for listing campaigns, analyze performance, identify optimization opportunities, and continuously improve product outcomes based on data and user feedback.
• Conduct market and competitor research to stay on top of industry trends, user needs, and product innovations, and translate insights into actionable product initiatives.

What you bring

• 5+ years of experience in product management or project management, preferably in crypto, trading, fintech, or other fast-paced internet industries.
• Strong self-motivation and ownership mindset, with the ability to take full responsibility for projects and drive them forward with minimal supervision.
• Strong logical thinking and problem-solving skills, with the ability to independently identify issues, structure problems clearly, and push solutions through to completion.
• Highly responsible, execution-oriented, and detail-conscious, with a strong sense of accountability for both process and outcomes.
• Good business judgment and market sensitivity, with the ability to understand user behavior, identify growth opportunities, and turn insights into practical product strategies.
• Strong cross-functional communication and collaboration skills, able to align stakeholders and work effectively across teams including engineering, listing, trading, marketing, risk, and legal.
• Solid project management skills, with the ability to manage multiple priorities, maintain momentum, and deliver high-quality results on time.
• Deep interest in and understanding of the crypto industry, especially spot trading products, market dynamics, and user behavior.
• Bilingual English and Mandarin fluency to coordinate with overseas partners and stakeholders.

What we offer

• Competitive salary and company benefits.
• Remote-first, work-from-home arrangement, which may vary depending on the nature of the role and team.
• Opportunities for career growth and continuous learning in a results-driven workplace.

About Binance

Binance is the world's largest cryptocurrency exchange by trading volume and registered users, trusted by 300+ million people in 100+ countries. The platform is known for industry-leading security, user fund transparency, trading engine speed, and deep liquidity across a broad portfolio of digital-asset products including trading, finance, education, research, payments, and institutional services.