Token Launch Campaign Specialist
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As a Token Launch Campaign Specialist at VittaGems, you plan, execute, and optimize token launch campaigns across digital channels. You ensure consistent messaging aligned with VittaGems' brand and product strategy, working on-site in Delhi, India. You coordinate across product, design, and compliance teams while tracking performance metrics and refining campaign tactics.
What you'll do
- Develop campaign strategies and timelines for token launches
- Coordinate with product, design, and compliance teams to align campaign execution
- Manage campaign assets, content, and messaging across digital channels
- Track performance metrics, analyze campaign data, and prepare reports to improve future launches
- Manage budgets and support community engagement initiatives around token launches
- Ensure all campaign activities adhere to regulatory and internal standards
What you bring
- Strong campaign management skills to plan, execute, and optimize token launch initiatives
- Excellent communication skills to collaborate with cross-functional teams and engage stakeholders and communities
- Solid analytical skills to interpret campaign data, monitor KPIs, and drive data-informed decisions
- Effective project management skills to manage timelines, resources, and deliverables across multiple campaigns
- A Bachelor's degree in Marketing, Business, Finance, Communications, or a related field, or equivalent practical experience
- Ability to work in a fast-paced environment, handle multiple priorities, and operate with integrity and attention to detail
Nice to have
- Experience with crypto, Web3, or digital asset markets, including token launches or ICO/IDO campaigns
- Familiarity with digital marketing channels such as social media, email, influencers, and community platforms, and growth strategies
About VittaGems
VittaGems Inc. is a fintech company that enables users to invest in tangible assets such as gold, silver, diamonds, and other precious metals through a digital platform. Powered by the VGMG framework and asset-backed mechanisms, VittaGems combines trusted physical asset sourcing with modern technology to create a transparent, efficient way to participate in rare commodities markets.
Context for this role
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