US Web3 Channels & Community Lead

As a US Web3 Channels & Community Lead at OKX, you help build OKX's presence across Western crypto communities. You focus on building long-term relationships with KOLs, traders, community leaders, builders, and ecosystem partners while serving as a visible and credible voice in the Western Web3 market. You understand crypto-native culture, move fast, build trust naturally, and turn relationships into measurable business outcomes.

What you'll do

• Build and maintain relationships with Western KOLs, traders, community leaders, builders, and ecosystem partners
• Develop a long-term network of high-quality channels across the US and broader Western crypto market
• Identify active and influential traders, creators, and community nodes in each market cycle
• Support go-to-market for DEX, X Layer, Wallet, and other Web3 products through channel activation and community distribution
• Drive collaborations around new products, assets, campaigns, and ecosystem opportunities
• Build and operate Western community initiatives, including trader groups, ambassador programs, and local community partnerships
• Act as an external-facing voice for product updates, ecosystem developments, market opportunities, and community engagement
• Work closely with Product, Growth, go-to-market, and Ecosystem teams to translate product capabilities into clear market narratives and distribution strategies
• Collect market and user feedback while maintaining strong judgment on what is strategically relevant
• Track channel performance and contribute to user growth, trading volume, revenue, and long-term ecosystem retention

What you bring

• Location in New York or the Bay Area with ability to work closely with the local team
• Deep understanding of Western crypto culture, community dynamics, onchain trading, Meme coins, and DEX platforms
• Strong communication and relationship-building skills; comfortable engaging directly with KOLs, traders, founders, and community operators
• Highly execution-oriented, proactive, and comfortable operating in a fast-moving environment
• Strong commercial sense and ability to connect channel activities with measurable business outcomes
• Good product sense and ability to distinguish meaningful user feedback from short-term or low-quality requests
• Ability to build relationships from zero and follow through until they become repeatable partnerships
• Strong written and spoken English with the ability to communicate naturally in crypto-native communities
• High ownership, strong judgment, and a clean professional reputation

Nice to have

• Prior experience in Web3 business development, KOL relations, community growth, trading platforms, or crypto ecosystems
• Established relationships across Western trader, KOL, or community networks
• Experience living and working in both Asian and Western environments

What we offer

• Salary range of $178,888 to $214,666 plus performance bonus and long-term incentives
• Comprehensive healthcare schemes for employees and dependants
• Learning and development programs and education subsidy
• Wellness and meal allowances
• Team building programs and company events

About OKX

OKX is a leading crypto exchange and developer of OKX Wallet, giving millions access to crypto trading and decentralized applications. Trusted by hundreds of large institutions, OKX operates across multiple offices globally and is united by core principles: We Before Me, Do the Right Thing, and Get Things Done.