X/Social Writing Specialist

As a X/Social Writing Specialist at Cantina, you lead short-form writing across X, LinkedIn, outdoor advertising, and brand campaigns. You define Cantina's brand voices, sharpen our executives' voices, and turn developing trends into sharp, high-performing content. Working closely with the managing editor and executives, you shape how Cantina communicates across social platforms.

What you'll do

• Lead authorship for all short-form writing across X, LinkedIn, flagship outdoor advertising, brand ad copy, and additional channels
• Define Cantina's brand voices and sharpen our executives' voices across company accounts, executive accounts, and the Labs and CTO recruiting brand
• Work with the managing editor and executives to extract thought leadership concepts and turn them into published writing
• Learn and apply the latest algorithm strategies across platforms and formats
• Lead execution of social amplification campaigns
• Develop new content formats, recurring posts, and essay ideas
• Analyze metrics to devise strategy improvements
• Contribute to content calendar strategy and lead execution

What you bring

• Chronically online instincts and up-to-the-minute knowledge of the latest algorithmic meta
• Strong comedic and persuasive creative writing skills, specifically for short-form content
• Ability to write well under extremely short deadlines
• Skill at distilling vague concepts and developing trends into sharp content
• A balance of creative intuition and data-driven obsession with performance
• A collaborative approach to fleshing out executives' ideas and workshopping them until they're publish-ready

Nice to have

• Experience developing voices and posting strategy for brand characters
• Strategy and scripting experience for a new media property
• X personality with a proven ability to write viral posts and build a following
• Creative voice lead who delivered social performance for an edgier modern brand or thought leader
• Short-form comedy writing or video production experience

What we offer

• Annual base salary of $160,000-$175,000
• Generous company equity
• Medical, dental, and vision insurance with 99.99% of premiums covered by Cantina
• 42 days of paid time off, including 15 PTO days, 10 sick days, 15 company holidays, and 2 floating holidays
• Generous parental leave and fertility support
• 401(k) retirement savings plan
• Lifestyle spending account of $500 per month
• Complimentary lunch and snacks for in-office employees
• One Medical membership

About Cantina

Cantina is a social platform founded by Sean Parker, featuring the most advanced AI character creator. The platform enables users to create lifelike, interactive AI characters that engage across voice, video, and text, generating infinitely scalable, personalized content and seamless group chat experiences.