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B2B Account Executive

LiskNetherlands
Type
Full-time
Work setup
Remote
Experience
Mid
Posted
Today
🌍 Fully remote

What crypto & web3 roles pay

541 salaries · our own data
median $196k$105k$265k

Most crypto & web3 roles pay between $105k and $265k, with a median of $196k.

As a B2B Account Executive at Lisk, you own the full sales cycle for a new financial platform built for businesses. You'll work with a small group of early access customers already live, build the pipeline from scratch, and define the commercial playbook as you turn early interest into paying customers and scale the motion.

What you'll do

  • Run and own the full sales cycle: qualify inbound and outbound leads, lead discovery and demo calls, handle objections, and close deals.
  • Partner with your SDR on targeting, messaging, and running outbound campaigns across email, LinkedIn, and in-person channels.
  • Bring in leads and build relationships by traveling to industry events, booking meetings, and following up to close deals.
  • Own the event strategy end to end: choose which conferences are worth attending, make the budget case, set goals, and measure outcomes. Collaborate with marketing as needed.
  • Take new customers through onboarding and KYB with the customer success team until their accounts are funded and active.
  • Keep the CRM clean with accurate pipeline, honest forecasts, and reporting leadership can act on.
  • Define and track the numbers that matter. Create and optimize KPIs, targets, CRM dashboards and reports, and give leadership a clear read on pipeline and commercial performance.
  • Build assets as needed, from sales decks and customer presentations to internal updates that make complex commercial data easy to interpret and act on.
  • Continuously feed customer signal back into product, and sharpen positioning and sales materials as the product evolves. Collaborate with marketing as needed.
  • Grow the practice, not just the pipeline. Spot gaps in process, skills, tooling, and positioning, and continuously enhance them without waiting to be asked.

What you bring

  • 3+ years closing B2B deals, ideally in SaaS, fintech, stablecoins, or payments.
  • Ambition and hunger to drive commercial results and get rewarded for them.
  • Strong discovery instincts. You diagnose the underlying financial operations pain points instead of pitching features.
  • Real fluency in crypto. You understand stablecoins, on and off-ramps, and self-custody, and you can hold a credible conversation with a crypto-native finance lead.
  • Discipline with CRM and process. Your pipeline stays accurate without anyone asking.
  • Full ownership of outcomes, from first touch to close.
  • Excellent written and spoken English.
  • Willingness and ability to travel for events.

Nice to have

  • A record of hitting quota in an early-stage environment with no established playbook.
  • An existing network across crypto companies, foundations, DAOs, or treasury teams.
  • Analytical and solution-oriented mindset, potentially with a background in consulting, client services, or customer service.
  • Hands-on experience with HubSpot reporting and modern outbound tooling.
  • Experience selling to CFOs and finance operators.
  • A background in treasury, accounting, or financial operations.

What we offer

  • Fully remote role with no strict geographic restrictions.
  • Flexible work schedule so you can balance life and work on your terms.
  • 25 days off per year.
  • Annual team retreats in amazing locations.

About Lisk

Lisk is building a modern financial platform for businesses that brings the best of crypto infrastructure into a simple, integrated experience. The company replaces fragmented corporate financial tooling with a single workspace across web and mobile.

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