Sales Development Representative

As a Sales Development Representative at AlphaPoint, you own the top of the sales funnel. You'll research and prospect companies that need digital asset infrastructure, qualify them, and book well-briefed meetings for our Account Executives. Working closely with sales and marketing, you'll turn a target account list into a predictable pipeline of qualified opportunities.

You must already understand the market we operate in. You know the difference between an exchange, a broker, and a custodian; you can speak to why a bank or fintech would launch a digital asset product; and you can hold a credible first conversation with a Head of Digital Assets, CTO, or COO.

What you'll do

• Build and work target account lists that match AlphaPoint's ideal customer profile, running personalized email, phone, and LinkedIn sequences to engage decision-makers
• Qualify inbound leads from web, events, and partner referrals as well as outbound responses against defined criteria: fit, need, timing, and buying authority
• Book qualified meetings for Account Executives and brief them on the account, contacts, pain points, and context before every call
• Keep qualified-but-not-ready accounts warm with relevant follow-up until they are ready for a sales conversation
• Drive registrations and follow-up for AlphaPoint events and marketing campaigns and report on results
• Log every activity in HubSpot, keep account and contact data clean, and report weekly on activity, meetings booked, and pipeline created
• Own monthly targets for qualified meetings and pipeline generated

What you bring

• A working understanding of the crypto and digital asset ecosystem: exchanges, brokers, custodians, tokenization, stablecoins, and the banks and fintechs entering the space
• 1 to 3 years of outbound prospecting or SDR/BDR experience in crypto, digital assets, fintech, or financial services, selling to enterprise buyers
• Strong written and verbal communication skills; clear, concise outreach that earns replies from senior executives
• Familiarity with enterprise sales cycles and consultative selling; comfortable engaging C-level and senior management
• Proficiency with HubSpot or a comparable CRM and sales engagement tools; disciplined about pipeline hygiene
• Self-directed and resilient; comfortable with high activity volume, rejection, and a fast-changing market

Nice to have

• Experience selling white-label, SaaS, or infrastructure products to financial institutions
• An existing network in the digital asset or fintech space
• Experience with LinkedIn Sales Navigator, ZoomInfo, Apollo, or similar prospecting tools
• Additional languages such as Spanish, given the LatAm client base

About AlphaPoint

AlphaPoint is the infrastructure platform behind digital asset businesses worldwide. Since 2013, we have powered exchanges, brokerages, banks, and fintechs across dozens of countries, giving them the trading, custody connectivity, tokenization, treasury, and settlement capabilities they need to operate in digital assets at institutional scale.